[Despl\u00e1cese hacia abajo para espa\u00f1ol]<\/p>\n\n\n\n
El Plato Restaurant and Bar (name changed to maintain privacy) is a restaurant that Marcsten holds in high regards as it was one of the first clients to join the Marcsten network. This restaurant is located in Barranquilla, Colombia and has 12 full-time and 3 part-time employees that serve local dishes. El Plato\u2019s owner reached out to Marcsten when he began to notice that although the restaurant was generating reasonable revenue, they were losing money overall. The owner turned to Marcsten when he couldn\u2019t figure out why.\u00a0 <\/p>\n\n\n\n
Frank, Co-Owner and Co-Founder of Marcsten, traveled to El Plato to analyze their processes to figure out where refinements could be made. It didn\u2019t take long on the ground before he realized that El Plato had room to grow. Its delicious food attracted enough customers, but El Plato had to change its spending habits, invest in new technology, and allocate resources more wisely to become profitable. <\/p>\n\n\n\n
El Plato was not in a stable situation financially. When Frank visited the restaurant, they were four months late on rent, had issues with payroll, high employee turnover, and were receiving customer complaints about their level of service. Frank took a look at their books and found several accounting errors that El Plato was committing regularly. Besides identifying a cash flow leak, there were also issues with their service processes. For that, he introduced Marcsten\u2019s Call Me service. <\/p>\n\n\n\n
Marcsten installed 40 buttons for patrons to call the El Plato staff with and three pagers to receive the signals. This would cut away wasted time and effort where waiters would wander around the restaurant without knowing who actually needed service. It also streamlined the waiters\u2019 multi-tasking abilities. <\/p>\n\n\n\n
Instantly, service began to run more smoothly. It soon became clear to El Plato\u2019s owner that he had hired too many full-time waiters. If the ones that were working operated more efficiently, he could easily get by with less. El Plato ended up reducing their full-time wait staff from five to three which cut spending costs immensely. Despite decreasing the staff, the three full-time waiters were now able to work with less stress as they knew when and where to service customers. Because of Call Me, they were still able to easily tackle all forty tables with this simple, yet effective technology. <\/p>\n\n\n\n
Almost immediately, El Plato was able to turn out a profit. The staff felt more comfortable with delivering top quality service and El Plato did not have to pay for more staff than it needed. This reduction in spending paired with increased revenue from better customer service saved El Plato from failing. Customers began to come to El Plato more and order more food and drinks because they knew it would get to them quicker. This also allowed El Plato to have more customers on a given day as processes were made more efficient. El Plato has slashed its debt and is no longer late on payments thanks to Marcsten and its Call Me system. <\/p>\n\n\n\n
\u2014<\/p>\n\n\n\n
El Plato Restaurant and Bar (nombre cambiado para mantener la privacidad) es un restaurante que Marcsten tiene en alta estima, ya que fue uno de los primeros clientes en unirse a la red Marcsten. Este restaurante est\u00e1 ubicado en Barranquilla, Colombia, y cuenta con 12 empleados a tiempo completo y 3 a tiempo parcial que sirven platos locales. El due\u00f1o de El Plato se comunic\u00f3 con Marcsten cuando comenz\u00f3 a notar que, aunque el restaurante generaba ingresos razonables, en general estaban perdiendo dinero. El propietario se volvi\u00f3 hacia Marcsten cuando no pudo entender por qu\u00e9.<\/p>\n\n\n\n
Frank, copropietario y cofundador de Marcsten, viaj\u00f3 a El Plato para analizar sus procesos y descubrir d\u00f3nde se podr\u00edan realizar mejoras. No pas\u00f3 mucho tiempo en el suelo hasta que se dio cuenta de que El Plato ten\u00eda espacio para crecer. Su deliciosa comida atrajo a suficientes clientes, pero El Plato tuvo que cambiar sus h\u00e1bitos de gasto, invertir en nueva tecnolog\u00eda y asignar recursos de manera m\u00e1s inteligente para ser rentable.<\/p>\n\n\n\n
El Plat\u00f3n no estaba en una situaci\u00f3n estable financieramente. Cuando Frank visit\u00f3 el restaurante, ten\u00edan cuatro meses de retraso en el alquiler, ten\u00edan problemas con la n\u00f3mina, la alta rotaci\u00f3n de empleados y recib\u00edan quejas de los clientes sobre su nivel de servicio. Frank ech\u00f3 un vistazo a sus libros y encontr\u00f3 varios errores contables que El Plat\u00f3n comet\u00eda regularmente. Adem\u00e1s de identificar una fuga de flujo de efectivo, tambi\u00e9n hubo problemas con sus procesos de servicio. Para eso, introdujo el servicio Call Me de Marcsten.<\/p>\n\n\n\n
Marcsten instal\u00f3 40 botones para que los clientes llamaran al personal de El Plato y tres localizadores para recibir las se\u00f1ales. Esto reducir\u00eda el desperdicio de tiempo y esfuerzo donde los camareros deambulan por el restaurante sin saber qui\u00e9n realmente necesita servicio. Tambi\u00e9n agiliz\u00f3 las habilidades multitarea de los camareros.<\/p>\n\n\n\n
Al instante, el servicio comenz\u00f3 a funcionar sin problemas. Pronto se hizo evidente para el due\u00f1o de El Plato que hab\u00eda contratado a demasiados camareros a tiempo completo. Si los que trabajaban funcionaran de manera m\u00e1s eficiente, podr\u00eda sobrevivir f\u00e1cilmente con menos. El Plat\u00f3n termin\u00f3 reduciendo su personal de tiempo completo de cinco a tres, lo que redujo los costos de gasto inmensamente. A pesar de disminuir el personal, los tres camareros de tiempo completo ahora pod\u00edan trabajar con menos estr\u00e9s, ya que sab\u00edan cu\u00e1ndo y d\u00f3nde atender a los clientes. Gracias a Call Me, todav\u00eda pudieron abordar f\u00e1cilmente las cuarenta mesas con esta tecnolog\u00eda simple pero efectiva.<\/p>\n\n\n\n
Casi de inmediato, El Plat\u00f3n pudo obtener ganancias. El personal se sinti\u00f3 m\u00e1s c\u00f3modo ofreciendo un servicio de alta calidad y El Plato no tuvo que pagar por m\u00e1s personal del que necesitaba. Esta reducci\u00f3n en el gasto junto con mayores ingresos por un mejor servicio al cliente salv\u00f3 a El Plato de fracasar. Los clientes comenzaron a venir a El Plato m\u00e1s y pedir m\u00e1s comida y bebidas porque sab\u00edan que les llegar\u00eda m\u00e1s r\u00e1pido. Esto tambi\u00e9n permiti\u00f3 que El Plato tuviera m\u00e1s clientes en un d\u00eda dado a medida que los procesos se hicieron m\u00e1s eficientes. El Plat\u00f3n ha reducido su deuda y ya no se atrasa en los pagos gracias a Marcsten y su sistema Call Me.<\/p>","protected":false},"excerpt":{"rendered":"
[Despl\u00e1cese hacia abajo para espa\u00f1ol] El Plato Restaurant and Bar (name changed to maintain privacy) is a restaurant that Marcsten holds in high regards as it was one of the first clients to join the Marcsten network. This restaurant is […]<\/a><\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"Layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["entry","author-admin","post-296","post","type-post","status-publish","format-standard","category-uncategorized"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/marcsten.com\/es\/wp-json\/wp\/v2\/posts\/296","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marcsten.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/marcsten.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/marcsten.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/marcsten.com\/es\/wp-json\/wp\/v2\/comments?post=296"}],"version-history":[{"count":1,"href":"https:\/\/marcsten.com\/es\/wp-json\/wp\/v2\/posts\/296\/revisions"}],"predecessor-version":[{"id":297,"href":"https:\/\/marcsten.com\/es\/wp-json\/wp\/v2\/posts\/296\/revisions\/297"}],"wp:attachment":[{"href":"https:\/\/marcsten.com\/es\/wp-json\/wp\/v2\/media?parent=296"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marcsten.com\/es\/wp-json\/wp\/v2\/categories?post=296"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marcsten.com\/es\/wp-json\/wp\/v2\/tags?post=296"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}